Remember the film director from our post in December? He had let his TV commercials business lapse for some years while he wrote and directed a feature (lots of star power, theatrical release, DVDs etc).
Now he wanted to get back to doing some advertising work while he was getting more films off the ground. I helped him do just this. Here is what he wrote me:
"I want to give you an update. Since we [worked together] in the late fall I have not stopped working. I have been booked solid. I shot nine new spots in the last eight weeks.
Being able to shoot with the confidence of knowing my strengths has been a great pleasure. I have never had a run this strong.
I would like to do more work together, both commercially, but for my film career as well. Your insights have been a great focusing tool."
Congratulations to him - we love to hear these success stories of people getting to where they want to be.
Friday, March 28, 2008
Result: Booked Solid!
Labels:
coaching,
goals,
marketing,
message,
positioning,
sales,
success,
testimonial
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